The holiday rush is coming! Lovers kissing under the mistletoe and snow falling down from the sky. Winter coats are popular these time of the year to give comfort to that certain chill hanging in the winter air. Christmas songs resounding inside the malls and children are excitedly taking pictures with Santa. Yes! The holiday season is definitely here. What better investment for your business than to prepare your marketing strategies? Read our blog to learn the top 3 holiday marketing...

Winter’s just around the corner! In certain states of the U.S, snowflakes are gracefully falling from the sky. Time to bring out your winter coats, mittens and scarves to make sure you keep yourselves warm this winter season. However, for those of you who own an ice cream shop, you may not be as excited for the upcoming holidays because this means that the cold weather will have a significant impact on your business.

Snow is slowly starting to drizzle as it accumulates in your driveway. It’s beginning to get cold outside as the winter approaches, and you can’t even go for a quick drive because of the slippery road. Although the Christmas season is nearing, we can't ignore the cold weather, snowstorms and the chilling feeling hanging in the winter air. As an owner of an ice cream parlor, the ultimate question would be, will you keep your ice cream shop open during this winter season?

Any holiday can bring a rush of stress into your household, especially if you’re the one hosting. With the Thanksgiving right around the corner, it’s pretty sure that you’re all caught up right now in the holiday frenzy, both eager and disoriented of how to pull it off this year. Yes, we understand where the anxiety is coming from. Thanksgiving could be overwhelming, tiring and not to mention a bit over your usual budget.

An ice cream truck business can be a great choice for entrepreneurs who are launching a career. The financial startup is not that overwhelming, the business itself is highly scalable, and the expansion is easily done by simply purchasing a second truck. Below are 3 tips for a successful ice cream truck business.