Florence, July 18th 2016 - On July 18th 2016, the Italian Secretary of Labor and Social Policy, Mr. Giuliano Poletti, visited Alcas Headquarters based in Florence. For the past 50 years, Alcas has been manufacturing and exporting plastic packaging for the gelato, pastry and catering industries.

It all started with a simple experiment. When Charles Spence, an experimental psychologist from Oxford University, learned the importance of the food packaging to the customers. Twelve years ago he was at a pub and noticed how Pringles potato chips have this so-called ‘crunch’. It was then when he began to wonder if the taste would change to everyone if the sound of the crunch would also change. So, does food packaging affect taste?

It all started in the early 60’s when Aldemaro Casaebasse created a company that would complete the product that entrepreneurs sell. Soon after, Alcas starting developing innovative, high quality products in plastic. This has led Alcas to becoming your partners in the ice cream and gelato confectionery establishments but most of all, in the pastry making industry. Nobody even thought of their success, so what are the reasons behind the sweet success of Alcas? Alcas owns the industry with...

Being a good caterer requires a lot of detail to make you stand out of the crowd. Just like all the other careers, training should be the number one prerequisite. Even if you have the right skills, good training works as the firm foundation for your vocation. Second, hard work is essential or else you will never be able to reach your goals. And last, carefully sharpened skills enables you to soar to success in no time. Unlike the chefs, caterers face enormous challenges such as the business...

Believe it or not, you have to keep in mind that it’s not just the food that matters in your business. Plastic plates, plastic serving trays, and accessories play an important role on your business or event. In any place setting, a cake stand and the beautiful high-quality dessert accessories will help your sweet creations stand out.